In recent years, the small business landscape in Western Massachusetts has experienced a notable shift, with an increase in the number of new businesses starting up. This includes businesses run by Spanish-speaking entrepreneurs who sometimes face a language barrier when trying to access resources and funding.
This has prompted Common Capital to respond by hiring a bilingual loan officer. Eliz Cuevas joins the organization with the pivotal role of reaching out to small businesses that traditional banks often bypass due to their limited size, newness, or perceived risk factors.
Raymond Lanza-Weil, President of Common Capital, highlights the organization’s focus on serving businesses that conventional lenders typically overlook. According to him, these businesses are usually too small, too new, or seen as too risky. Banks frequently refer such small enterprises to Common Capital, recognizing their specific financial requirements.
The aftermath of the COVID-19 pandemic has led to an entrepreneurial boom, with many people seeking new or additional sources of revenue. Eliz Cuevas has an extensive background in client services and loan underwriting, both in banking and as a small business owner.
Small businesses in Western Massachusetts needing financial guidance or capital can contact Common Capital at (413) 233-1680 or visit their website at commoncapitalma.org.
